Linear Episodes

Oct. 29, 2025

How To Layer Local Linear Sports Advertising and Streaming TV with Shelley Stansfield, Co-founder of Centriply

Have a question? Send us a text! In this episode of the State of Streaming Podcast, Tim Rowe hosts Shelley Stansfield, co-founder of Centriply, a tech-enabled agency that specializes in media buying and ad tech development. Our conversation explores the current landscape of local linear sports advertising and how it can be layered with streaming TV targeting and measurement. Here are three key takeaways from our enlightening conversation that every marketer and advertiser should conside...

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